Mayer, Martin, 1928-
Whatever happened to Madison Avenue? : advertising in the '90s / by Martin Mayer. - 1st ed. - Boston : Little, Brown, c1991. - xix, 269 p. ; 22 cm.
Includes bibliographical references and index.
0316551546 : $22.95 ($27.95 Can.)
90024150
Advertising--United States.
HF5813.U6 / M32 1991
659.1/0973
Whatever happened to Madison Avenue? : advertising in the '90s / by Martin Mayer. - 1st ed. - Boston : Little, Brown, c1991. - xix, 269 p. ; 22 cm.
Includes bibliographical references and index.
0316551546 : $22.95 ($27.95 Can.)
90024150
Advertising--United States.
HF5813.U6 / M32 1991
659.1/0973