000 00779nam a2200253 a 4500
001 86071213
003 DLC
005 20151029145601.0
008 860509s1986 ilua 000 0 eng
010 _a 86071213
020 _a0870948962
035 _a(OCoLC)14289283
040 _aDLC
_cDLC
050 0 0 _aHF5415
_b.A45 1986
082 0 _a658.8
100 1 _aAlsop, Ronald.
245 1 4 _aThe Wall Street journal on marketing /
_cRonald Alsop, Bill Abrams.
260 _aHomewood, Ill. :
_bDow Jones-Irwin,
_cc1986.
300 _ax, 294 p. :
_bill. ;
_c24 cm.
500 _aA collection of the Wall Street journal's weekly columns on marketing, written by the authors 1980-1986.
650 0 _aMarketing.
700 1 0 _aAbrams, Bill.
730 0 1 _aWall Street journal.
999 _c27165
_d26957